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Articles
 
  arrow Trianz Hi-Tech Story
  Author – Sanjay D. Shitole, Vice President, High Tech Vertical-Trianz
With the fast changing nature of the high tech industry, companies must proactively evolve, change, and reinvent themselves to stay relevant and competitive. This requires formulating and executing strategies that account for key considerations such as industry trends, competitor dynamics, and evolving customer needs. As many high tech companies go through their short and long term strategic planning cycles, they leverage industry perspectives from the likes of Gartner, Mckinsey, IDE to help them drive their strategic go to market focus and supporting investments. These industry level perspectives provide foundational and macro views around emerging technologies such as VOIP, IPTV, SaaS, Web 2.0, Mobility, Virtualization which can disrupt a given industry segment’s structure.
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  arrow Relevance, Focus and Long-Term Perspective
  Author – Sri Manchala
Young engineers embarked on a technology-driven career should keep in mind that what will take them far their professional journey are focus, a problem-solving approach to concerns of immediate relevance to the real world, and a long-term perspective combined with a keen, underlying sense of dedication.
Article first appeared in Smart Techie Magazine, Feburary 2007
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  Sustain and Facilitate GDP Growth
  Author - Ganesh Venkataraman
While in absolute terms, the Indian economy has overall shown robust growth in recent years, there are several challenges that need to be addressed to sustain. The roadblocks to accelerated growth span several areas, including infrastructure, public health, urbanization and employment.
Article first appeared in www.Indiainfoline.com, 15th February 2007
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  arrow Starting a professional services brand.
  Author – Atul Vaid
Smaller professional services firms need to work harder to create a distinct identity for themselves. Relying on technical methodologies is not enough; they need to develop codes of coduct, appearance and behavior besides getting involved in areas traditionally perceived to be outside their parish to make a forceful impact on how they are perceived by their clients.
Article first appeared in www.domain-b.com, 20th January 2007
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