Leverage our design sprint expertise to seamlessly bring new products to market
Innovation can strike like lightning, but first, you need to create the right conditions to generate electricity. Our recipe for a perfect storm is rapid prototyping with customer/employee focus centered on design thinking. The results could just be the next great idea to revolutionize your business.
We will help you impose carefully considered constraints in a five-phase process intended to reduce the risk of releasing a new product, service, or feature. When you include the inputs of various stakeholders at the very early stages of design and innovation, you remove bias and doubt. That’s the beauty of real-time feedback.
Sprints can be fun, intense and powerfully productive. We have seen amazing results from the numerous sessions we have helped carry out. What we have never seen is a design sprint resulting in nothing.
What are the phases of a design sprint?
We have developed our own flexible design sprint methodology that can be tailored to any client or specific problem. Though it is not the same, it loosely follows Google’s Design Sprint Toolkit: what they call “the triple diamond approach.”
It’s interesting that they call it the diamond approach. Design sprint has the same components as diamonds created by pressure and time. Good ideas that linger tend to fizzle out and never make it to the product. A design sprint harnesses the constraint of time to create a healthy pressure that induces immediate and fantastic results.
Our top tips for design sprints
We recommend following useful tips to ensure your sprint is executed without a hitch:
Tip 1: Give yourself time before the sprint to conduct research and prepare
Tip 2: Make sure the most important stakeholders are available for the scheduled sprint
Tip 3: Schedule the sprint in advance, timebox everything and communicate this to everyone
Tip 4: Have a few prioritization techniques prepared
Tip 5: Ensure that the problem is manageable (i.e. small enough) for a sprint
Tip 6: Be sure you have someone to help facilitate; ideally, this is someone who understands the problem but is removed from it
If we had to highlight just one of these points, it would have to be the first one. People tend to underestimate research, preparation and a good context. This includes making sure everyone involved has a deep understanding of matters such as user pain points and business objectives. Pre-research and contextualizing will ensure that your team does not get bogged down on the first day of the sprint.
What can you accomplish with Trianz?
Trianz experts are technology-centered, business-forward and design-thinking inspired. We consider design sprints as one of our best tools for productivity and risk reduction when it comes to bringing new products to the market.
There is a great deal of activity that occurs both before and after the actual design sprint. Trianz can guide you through the preparation and engagement period, facilitate the actual sprint and oversee the execution of the follow-up strategy.
We will help you benchmark your results against your own previous product releases, in addition to the results of our other clients, wherever relevant. Our final assessment will evaluate the success of the design sprint and offer you ways to improve on the next one.
Get in touch with our team today to gain more free insights into the highly productive practice of design sprints.