Businesses today are constantly seeking real-time information on their brand sentiment, product reviews, competitive insights, and employee feedback. According to social media analytics experts, acquiring influencer and competitive insights through trends, signals and sentiment monitoring on social platforms can prove to be invaluable for businesses.
Most data-driven brands today are aware of the kind of value social media predictive analytics are capable of delivering. There are umpteen social media analytics companies that promise to help businesses gather customer-related information. However, the litmus test for these social media analytics firms is to unravel the involved psychographics, add contextual business insights to social information, and drive smart, data-driven decision making.
At Trianz, we use a combination of social media listening, sentiment and weak signal analysis, influencer and competitive intelligence, and data mining to promote your brand socially -- like never before. The benefits you experience by partnering with us include:
- Detailed understanding of customer preference and industry trends
- Access to real-time market reactions
- Enhanced customer social engagement
- Influencer cultivation
- Improved brand performance and messaging impact
Trianz’ social media analytics services helps organizations’ c-suite in creating comprehensive predictive social media intelligence programs. Our digital media analysts, scientists and strategists specialize in uncovering emerging trends, successful industry-specific strategies, maturity models, social tactics, tools and technologies to discover existing strategy gaps, propose adjustments, and eventually maximize ROI.