AWS-Native Serverless GenAI Customer Assistant

Client


A U.S.-based financial services provider supporting small and mid-sized businesses (SMBs), needed to modernize its client servicing model by deploying scalable AI-driven assistants that deliver real-time responses and reduce onboarding delays.

Business Challenge


  • Aging Deployment Approach: FirstHope had experimented with open-source LLMs hosted on self-managed infrastructure, but the environment was costly, rigid, and difficult to scale for unpredictable SMB traffic.

  • Slow Time-to-Market: AI chatbot deployments required 3+ months, creating bottlenecks for SMB clients needing faster onboarding and self-service capabilities.

  • Security & Compliance Gaps: The lack of enterprise-grade IAM, data protection, and audit readiness hindered adoption in regulated industries.

  • High Operational Overhead: Manual infra management, scaling, and monitoring consumed significant IT resources.

  • Limited Flexibility: Rigid deployments did not allow quick integration of newer LLM models or SaaS-based enhancements.

Approach


Trianz led a full cloud-native re-architecture using AWS serverless services to reduce infra complexity and enable secure, compliant, and scalable AI-driven customer assistance.

  • Serverless Redesign: Replaced self-managed infra with Amazon Bedrock (Anthropic Claude) for LLM-driven generative responses, eliminating model infra overhead.

  • Real-Time Retrieval Augmentation: Integrated Amazon Kendra for knowledge retrieval, ensuring accuracy and contextual responses for SMB queries.

  • Business Assistant Layer: Leveraged Amazon Q Business for pre-integrated workflows and domain adaptation.

  • Scalable Session Management: Deployed AWS AppSync and DynamoDB to persist chat histories, metadata, and session state across clients.

  • Event-Driven Orchestration: Used AWS Lambda to handle orchestration, retrieval-augmented generation (RAG), and automated scaling logic.

  • Secure Frontend Delivery: Combined Amazon CloudFront, Amplify, and Cognito for globally distributed frontends with federated authentication and isolation.

  • Monitoring & Governance: Enabled CloudWatch and QuickSight for latency monitoring, SLA dashboards, and analytics-driven optimizations.

  • Enterprise Security: Applied AWS WAF and Shield for DDoS protection and IAM-based isolation across client tenants.

Technology Components


  • Core AWS Services: Amazon Bedrock, Kendra, Q Business, DynamoDB, AppSync, Lambda, CloudFront, Cognito, QuickSight, WAF, Shield.

  • Infrastructure Tools: IAM, CloudWatch, multi-AZ deployments.

Transformational Effects


  • 3x Faster Deployments: Onboarding chatbot rollout reduced from 3 months to 2 weeks.

  • 90% Productivity Uplift: Faster AI responses via real-time retrieval improved user experience.

  • Near-Perfect Reliability: 98% uptime achieved with multi-AZ architecture.

  • 30% Lower TCO: 3-year cost reduced by replacing on-prem infra with AWS serverless.

  • Audit-Ready Compliance: Passed industry audit without remediation.

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